Ski & Snowboard Hire in Bright
The Bright Ski Centre has been helping people hit the slopes for well over 35 years. We’re a local, family-run business with a big passion for snow and great customer service.
Our knowledgeable and friendly team knows their stuff—from ski and snowboard hire to boots and bindings, and everything in between. Whether you’re heading to the mountains for the first time or you’re a seasoned snow bum, we’re here to make your trip easy and enjoyable.
We pride ourselves on offering quality ski and snowboard rental equipment, helpful advice and great customer service. So, if you’re after ski and snowboard hire in Bright or just a bit of local know-how, pop in and see us at the Bright Ski Centre today.
Our Story
Our journey began on a tobacco farm in Eurobin. In 1986, a devastating frost wiped out most of our crop which sparked a turning point. Passionate skiers at heart, we—John and Helen Dawson—decided it was time to pursue a new path.
A couple of years later, with the help of a close friend, we bought an old greenhouse on the corner of Burke and Anderson Street. We turned it into five shopfronts, and on the Queen’s Birthday weekend in 1988, JDs Ski Hire opened its doors. One of our very first team members, and still with us today, was local farmer and good mate John Fleming.
As time went on, our sons Nick and Ben joined the business, helping it grow and evolve. In 2005, we took the next step and took over The Bright Ski Centre, developing it into a thriving, year-round store. —offering surf and street apparel in the summer, and snow rental and retail in the winter.
Today, the legacy continues through our son Ben, and our granddaughter Georgia who now run both shops. JDs and The Bright Ski Centre remain proudly family-owned and operated—rooted in resilience, built with passion, and shaped across three generations by a lifelong love of the mountains.